<img src="//trc.taboola.com/1166988/log/3/unip?en=page_view" width="0" height="0" style="display:none">

How Retail Recruiting Is Moving Towards Texting

Texting is not just for communicating casually with friends and family. That was the primary purpose for its existence, but it is not the only thing it is used for anymore. Now, retail recruiting is starting to dip a toe into the texting market and experiment with ways to gain new employees.
[separator type='transparent' color='' thickness='' up='5' down='5']
Why Text Messaging May Work For Young Employees
[separator type='transparent' color='' thickness='' up='5' down='5']
Most people over the age of thirty are baffled by the idea of text message recruiting. Some will even be openly hostile to the whole notion. To these individuals, the way to apply for job opportunities is to do so in person.
[separator type='transparent' color='' thickness='' up='5' down='5']
Younger potential employees are not so tied in to the old way of doing things. Receiving job opportunities on their phones comes natural to them. To this segment of the population smartphone communications are convenient and helpful.
[separator type='transparent' color='' thickness='' up='5' down='5']
Instant Responses Mean Lower Overhead Costs
[separator type='transparent' color='' thickness='' up='5' down='5']
There is an almost instant response to text message marketing campaigns. Companies are starting to discover that the lag time between recruiting efforts being launched and recruiting efforts panning out shortened by text messages. The overhead costs of putting forward marketing are now lessened. There are not as many supplies necessary, and the time costs fell as well.
[separator type='transparent' color='' thickness='' up='5' down='5']
Text Recruiting Brings About Diversity
[separator type='transparent' color='' thickness='' up='5' down='5']
One interesting benefit of text recruiting is that it creates a more diverse workforce. Those who would actually response to text messages are often a different breed than other types of employees who have already been hired. It matters to make sure that different types of employees exist within a company. Diversity brings about better results for businesses, and this is one way to get it.
[separator type='transparent' color='' thickness='' up='5' down='5']
Contact us for more information in regards to the rise of text recruiting.

Enjoy this article? Don't forget to share. | |

Recent Posts

Search

Recruiting Brief